Tuesday 30 September 2014

Anmol Biscuits Continues to Rule the Indian Biscuits Brands



 




Anmol Biscuits, an Indian Biscuit Brand formed in 1994, after having captured the markets in the western and northern regions in India, is now steadily placed at the top. Its rise to the top is noteworthy, not only because it is the only Indian company to do so but also because it scripted one of the fastest growth sagas. The constancy, with which Anmol has continued to dominate the markets, has proved that the rise to prominence was well deserved.

Let us analyze the methods employed by Anmol to not only make a fast rise to the top ranks but also to maintain the top spots. After capturing the markets in West India, Anmol made expansion plans to the crucial North Indian markets. But before doing so, it ensured that there were enough Biscuit Manufacturing Plants that could maintain an uninterrupted supply of biscuits to the retail shops. The strong supply network which it established within a short period is also regarded as one of the best in the Biscuit Industry of India. It then attacked the markets with a wide range of biscuits, thereby providing the consumers with the power of choice. Thus, no matter what your favorite flavor or type of biscuit is, Anmol has the right choice to offer.

The third, and perhaps the most important focus of Anmol Biscuits, has been on the quality control measures. Due to strict compliance with world class standards, every packet that reaches the consumers is of high quality. A dedicated approach to the above mentioned rules have worked out quite well for the success of Anmol.

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